Reports To: PR & Sales Manager
About Bondi Wash:
Bondi Wash is a leading Australian brand known for its luxurious, eco-friendly personal care and home products. Drawing inspiration from the beauty of Australian botanicals, Bondi Wash creates natural, high-quality items that combine purity with performance. With a strong focus on sustainability and a commitment to ethical practices, Bondi Wash is dedicated to offering products that enhance the lives of our customers while also being kind to the environment.
We are seeking a passionate Marketing Specialist to support our PR & Sales Manager in driving public relations and retail marketing initiatives, further enhancing the Bondi Wash brand's visibility, reputation, and presence in the retail space. This role offers a unique opportunity to work with a fast-growing brand that celebrates the essence of Australia’s natural beauty.
Key Responsibilities:
-
Support PR Strategy & Campaigns:
- Assist the PR Manager in the execution of PR strategies to promote Bondi Wash across a variety of channels.
- Help coordinate media outreach, press releases, and media kits for product launches, special collections, and brand announcements.
- Track media coverage and compile press clippings to evaluate the effectiveness of campaigns, providing insights for continuous improvement.
- Coordinate partnerships with similar-minded businesses.
-
B2B Marketing Support:
- Collaborate with the PR & Sales Manager and retail partners to execute marketing initiatives that drive in-store traffic, online engagement, and sales.
- Assist in the planning and execution of retail campaigns, including point-of-sale materials, retail displays, and promotional activities.
- Work closely with retail partners to ensure consistent messaging and successful implementation of marketing campaigns in both online and brick-and-mortar stores.
-
Event Planning & Coordination:
- Assist in organising and executing events, such as product launches, influencer activations, and retail partnerships, ensuring they align with Bondi Wash’s brand identity.
- Support the coordination of influencer partnerships and media events to increase brand awareness and consumer engagement.
-
Administrative Support:
- Provide day-to-day support for the marketing team, including maintaining marketing calendars, organizing documents, and assisting with project management.
- Help manage budgets and ensure that marketing activities are executed within the allocated spend.
Qualifications:
- Education: Bachelor’s degree in Marketing, Public Relations, Communications, or a related field.
-
Experience:
- 2+ years of experience in PR, retail marketing, or a similar marketing role.
- Experience in the beauty, wellness, or lifestyle industries is a plus.
- Prior experience working with media outlets, influencers, and retail partners is highly desirable.
-
Skills & Knowledge:
- Strong communication skills, with an ability to craft compelling messages for diverse audiences.
- Excellent organisational and project management skills, with the ability to prioritise and handle multiple tasks simultaneously.
- Proficiency in Microsoft Office Suite (Excel, Word, PowerPoint), as well as familiarity with marketing tools and social media platforms.
- Experience with retail marketing campaigns, including in-store promotions, product launches, and point-of-sale materials.
- Knowledge of social media trends and best practices for content creation and engagement.
- A keen interest in sustainability, eco-friendly products, and the values that Bondi Wash represents.
Personal Attributes:
- Passionate about Bondi Wash’s mission and values of doing no harm to human health or the environment through their product range.
- Highly collaborative, able to work effectively across departments and with external partners.
- Self-motivated and able to thrive in a fast-paced, dynamic environment.
- Creative, adaptable, and enthusiastic about working on innovative marketing strategies.
- Willing to work in the office 5 days a week in our Paddington office.
What We Offer:
- A unique opportunity to be part of a fast-growing, purpose-driven brand.
- Competitive salary and benefits package.
- Opportunities for professional growth and development in a dynamic, supportive work environment.
- A chance to work in a creative and collaborative team passionate about sustainability and natural beauty.
How to Apply:
Please submit your resume to careers@bondiwash.com.au, along with a cover letter explaining why you are a great fit for this role and why you’re excited about joining Bondi Wash.
Bondi Wash is an equal-opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.